“BLLA Events have become the perfect place where some of the best and brightest trendsetters in the Boutique Lodging Industry gather. Its format is more intimate and conductive to meeting top players and fostering great discussion. The diversity of the panels creates a rich ecosystem for brainstorming and a holistic view of this Industry, from Economics to Operations and from Design to Guest experiences. With this industry growing at such fast pace, BLLA will be a strong “catalyst” for trends and the best place to learn and discover what the future for Boutique Hotels will be like.”
Christian Glauser Benz, Vice President, Jones Lang LaSalle“BLLA was on our list as one of the most awesome shows we’ve been to this year (both New York and LA).”
Jaime Finch, PR/Marketing, EDG INTERIOR ARCHITECTURE + DESIGN
“The panels this year (2017) took a substantial step up in terms of relevance, information, value! Job well done.”
Danny King, Travel Weekly
Award-Winning Hospitality & Leadership Conferences
Powered by BLLA
As consumers clamor for more authentic travel experiences and increasingly seek out independent properties and boutique hotels, the hotel industry is rapidly redefining itself to keep up with this new demand. New “lifestyle” hotel brands are being rolled out at a dizzying pace.
But while these lifestyle brands may look and feel quite different from their bland corporate brethren, the brand properties must very often still conform to corporate brand positioning. For consumers looking to avoid a cookie cutter vacation experience, many of the glitzy new lifestyle properties still lack the authenticity they require.
Until recently, there was no forum for independent hoteliers and small brands to discuss the specific issues specifically facing their segment of the hotel industry. Now boutique hotel managers and owners, hospitality suppliers can meet with architects, interior designers, F&B suppliers and other industry vendors and experts to discuss trends, opportunities, problems and solutions at several annual BLLA events.
READ WHAT ATTENDEES TO THE BLLA LEADERSHIP SYMPOSIUM HAD TO SAY.
Top 10 reasons to attend the BLLA Conferences as a Sponsor, Exhibitor, Attendee
- Intersect at the crossroads of “real” boutique hotels and the only association dedicated to them.
- Add your voice to the mix.
- Get access to exclusive content.
- Grab your inspiration and run with it.
- Focus on your own passion.
- Guaranteed Connections with the boutique lifestyle icons in one room.
- Small & intimate meetings means more – of everything.
- Learn from the experts.
- Trends, fashion, music, entertainment, art – mash it up.
- Expand your brand to WIN!
2017 Events – also visit www.vimeo.com/blla
2016 Events
BLLA – We power hospitality events and leadership conferences globally that get deals done and empower people.
Other Industry Events
BISNOW Lodging & Innovation Series West, April 26, 2018, Sheraton Grand Los Angeles, 20% Discount code: 20RQLR61RH
Digital Travel Summit, April 30-May 02, 2018, Green Valley Ranch, NV
HD Expo, May 2 – 4, 2018, Mandalay Bay, Las Vegas
Meet the Money, May 7-9, 2018, Hyatt Regency LAX
Note: more events are being planned for 2018/2019.
Email events@blla.org for more information. This page will be updated as details are confirmed.
Featured Events
Boutique Hotel Investment Conference
June 6, 2018, New York
Learn More: